Resources

The Blogger’s Glossary: Everything I Personally Use to Blog

 

BEHIND THE SCENES 

If I’m being totally honest, I’m not the most passionate blogging about “blogging”. However, I am passionate about people and helping where I can. Being the least tech-savvy person you could ever meet, it was extremely difficult for me to understand what seems so simple now (hindsight really is 20/20). With that being said, no matter what your niche is the “behind the scenes ” action on your blog is extremely important. BTS is anything from purchasing your domain name, what web-hosting platform to go through, where to get affordable themes/stock photos/logos, and of course setting up your email list. I’ve wasted so much money simply by trial and error on companies, what works and what doesn’t, etc. that hopefully, I can prevent you from doing the same. Plus, think of me as your personal blog concierge-if you have any questions about any of the below, please reach out by email to Me@DrueKinler.com.

Disclaimer: Some of these links are affiliate links, which means if you do decide to sign up, I could make a small commission at no cost to you. Thank you so much for your support. 

GETTING STARTED 

Web Domain:

  • WordPress.org
    • This is basically the first step in taking your blog to the next level. This will be where you go to buy your domain name and switch from “.wordpress” to a “.com”. I’ve only ever used WordPress and will only ever use WordPress. I’ve just had an amazing experience with these guys so I don’t plan to fix anything that’s not broken.

Web Hosting: 

  • WP Engine 
    • I LOVE LOVE LOVE WP Engine! WP Engine is a web-hosting platform so they handle your security, speed, updates, daily backups, and customer service support to say the least. If you plan on taking blogging seriously, WP Engine is for you. I love it so much, I wrote a whole blog post on it that you can check out. If you’re like me and knew nothing about web-hosting, hopefully, this will help out.

Email/Newsletter:

  • ConvertKit 
    • ConvertKit is email marketing for professional bloggers. I’ve tried so many free email list companies and none of them were as AMAZING as ConvertKit. I started with MailChimp and it was great to start out with, but as my blog grew so did my demands. Luckily, ConvertKit is the easiest to work with, has a great customer service team, and are primarily focused on bloggers. They understand our unique demands and make it simple to interact with our audience. You can try a month free here.

Themes:

  • My ThemeShop
    • Premium WordPress themes that are good for ANY online presence.
  • CyberChimps
    • CyberChimps are great WordPress themes for business! If you are looking for a more professional layout, definitely check this site out.
  • Restored 316 
    • This is seriously the coolest experience as far as picking a theme goes. So basically, you are able to take a personalized quiz and they’ll show themes you may like. Their tagline is, “Feminine WordPress Themes for the Female Entrepreneur”, if that doesn’t get you to look them up – definitely check out their site and see how cute their themes are! I currently don’t have a Restored 316 Theme because I bought a new one before I found them, but definitely using them when I get tired of the one I have now. Also, what’s really cool is (especially for the technically deprived) is that they will help you with installation! I wish I would have known about them when I started because this was such a headache and was taking me away from what really mattered – writing about the things I loved.
  • Creative Market
    • Stock photos, graphics, business cards, website themes, fonts, etc.. Basically your creative one-stop shop for your blog!

MONETIZING CONTENT 

  • SkimLinks
    • Make money from the content you post, easily. SL helps to leverage insights about your best performing content and what your readers are most interested in. The best part is, when you have writer’s block, it really helps to inspire content creation for future posts!

 

SOCIAL MEDIA SCHEDULING 

  • Pinterest and Instagram: 
    • Tailwind is your “end-to-end solution for winning on Pinterest and Instagram”. Have you ever heard “work smarter not harder”? With Tailwind you can discover new content, schedule posts, monitor conversions, amplify reach, then analyze your progress. I use Tailwind every Sunday to plan out which posts will be posted when. Using this tool and taking this course, I upped my reach by almost 10k in one month on Pinterest. Plus, you get a  free trial and have the option to join and create your own Tailwind Tribes to reach even more people! Try Tailwind free for a month! 
      • Disclaimer: I mainly use Tailwind for Pinterest because you can not schedule posts for IG.
    • Board Booster
      • Board Booster is similar to Tailwind in that it will: schedule pins directly from Pinterest, Streamline group board contribution, ability to join tribes, improve your pin quality, clean up your boards, and optimize your strategy. I really like that you can see your best performing boards, best times to pin, etc.. I use Board Booster and Tailwind simultaneously. Here’s a free trial if you are wanting to give it a shot.

 

COURSES TO LEARN FROM: 

  • Using Pinterest to Increase Traffic: How to Make Your First Affiliate Sale with Pinterest 
    • When I first started, I thought I could only advertise to my Facebook and Instagram friends but would get so frustrated when I wasn’t hitting the goals I set. Then, I stumbled upon this course. Elise Brazen really brings some insight into how to increase traffic to your blog using Pinterest. After switching my Pinterest account to a business profile, I saw my reach go from less than 200 views to almost 10k in just a month! The best part is, I completed the course in just one night. It was very simply put, easy to understand, and actually showed results. You can read my full review here.
  • Making Sense of Affiliate Marketing by Michelle Schroeder-Gardner
    • Michelle makes almost a million dollars a year just by using affiliate marketing and her course explains exactly how to do so. Check it out here.

AFFILIATE PROGRAMS TO JOIN WHEN YOU’RE READY TO MONETIZE YOUR BLOG:

Affiliate Sites: 

If you’re a newbie, I’d start here. With these companies, you’ll be able to learn and sign up for several companies based on your niche all in one place. It’s really nice because you’ll be able to keep track of your earnings, links, banners, etc. on one site. Sometimes it can be difficult to keep track of all the affiliate programs, so if you’re a newbie, don’t overwhelm yourself trying to join all types of affiliate networks that you can’t keep up. I’d start with 5-10 in the very beginning for safe measure.

Helpful tip: When you do decide to increase to more affiliate programs, keep a blog book/list of the ones you are apart of so that you don’t forget. I’d also recommend starting a Resources page like this one as your own personal glossary as well.

  • ShareAale
  • Commission Junkie (CJ)
  • Affilorama
  • Wealthy Affiliate 
    • One of the most exciting affiliate programs available online! You can earn a consistent income by simply referring people to their site. However, although it is an exciting platform, WA is the BEST affiliate training in the world! No, seriously. They teach you exactly how to build an incredibly successful business as an affiliate marketer. I love the emails I get with templates on how to write product reviews, how to show value, how to simply…..do affiliate marketing. This has been SO beneficial, especially in the earliest stages of blogging. Below is a clip of earning potential with just 5 referrals. Crazy right? Goodbye day job! 

Lifestyle Affiliate Programs Based on Niche: 

Below are just a few affiliate programs you can join to promote depending on what your niche may be. In the beginning, I had no idea what I wanted to blog about – I loved everything! Luckily now, I know I’m most passionate about organic skincare & wellness. Helpful tip: When looking for affiliate programs for your niche, simply:

  1. Pull up Google
  2. Type in “______” affiliate programs
    • For example organic beauty affiliate programs, natural skincare affiliate programs, personal development affiliate programs, travel affiliate programs, etc..

By doing this, you will then be exposed to a myriad of programs that you’ll be able to choose from!

Food Blog

Health + Wellness Blog

Personal Development Blog 

Saving Money/Finance Blog

Fashion + Beauty Blog 

Blogging/Entrepreneurship/Online Business Blog

  • E-Junkie
    • E-Junkie helps makers and creatives sell online. What’s so great about them is that they empower you to turn your online passion project into an online business. They have easy to use e-commerce tools that help you sell digital downloads (and tangible goods) online. I love that they provide an embeddable shopping cart that can go anywhere, whether it’s on your website, blog, or social media.
  • Mouseflow
    • Mouseflow lets you see visitors’ behavior and fix pain points with session replay, heatmaps, funnels, form analytics, and feedback campaigns. It’s beneficial because you are able to see a recording of the activity from each visitor on your site. It completely eliminates the guesswork of what your
  • SendOwl
    • SendOwl allows you to sell digital goods online. It connects the customer with the payment provider so you are able to get paid. If you read above under courses, this is what Elise Brazen uses for her course on making sales with affiliate marketing. You can sell anything that’s digital whether it be software, audio, e-books, videos, dress patterns, codes, etc. if it’s digital you can sell it. Also, as an affiliate, you can earn a 20% recurring revenue by simply referring back to their site.
  • WP Engine 
    • A great company and a generous compensation program! For each person you refer, you make $200. Plus, the company makes it easy to talk great about.
  • SkimLinks
    • Make money from the content you post, easily. SL helps to leverage insights about your best performing content and what your readers are most interested in. The best part is, when you have writer’s block, it really helps to inspire content creation for future posts!
    • As an affiliate, you would make 35% per each referral which is basically amazing!
  • House of Brazen
    • If you did wind up taking the course on “How to Make Your First Affiliate Sale in 24 Hours” by Elise Braze and enjoyed the course, you can become an affiliate and make $10 per sale by signing up here.
  • MyThemeShop
    • If you liked MyThemeShop for your WP themes, you can also become an affiliate by clicking here.
  • Leadpages

NEED MORE AFFILIATE PROGRAMS TO JOIN? 

  • Linqia 
  • Teachable
  • Maven
  • Ultimate Bundles
  • DPD- for selling E-Books
  • Make
  • Theme Forest
  • Blue Host
  • Elegant Themes
  • Grammarly
  • Fiverr
  • SEMRush
  • Udemy
  • Ladies Make Money Online

Whew! What a post! 🙂 Whether you are wanting to start a blog, needing help finding a theme, or wanting to monetize to turn your blog into a full-time business, I hope you found this post helpful. I spent hours upon hours perfecting this for you guys in a way that past me would have been able to understand and find helpful. If there’s anything I’ve left out or if you need help implementing these to your blog, please don’t hesitate to reach out. Wishing you passion, success, and abundance in all of your endeavors!

Before you go, 

Was this glossary helpful for your blog? Are there any sites/affiliate networks you just can’t get enough of? Let me know in the comments or send me an email!